Today’s Pro Bono News cartoon. Many charities and not-for-profit organisations depend on attracting philanthropic funds to operate their programs. Higher education is having particular success – for example, after raising $600 million by 2015, Sydney University is now aiming for $1 billion from donors. “Most of the research and innovation is done from universities and that is what these growing (philanthropic) groups really desire. So other charities have got to perhaps think about casting some of their ask in that language, rather than just the emotive ask” says John McLeod from JBWere Philanthropic Services. read more on the Pro Bono website here.